Client work · 2026
- Client KIMFILMS — wedding cinematography, OC & LA
- Role Freelance Brand & Motion Designer
- Scope Logo system, typography, color, logo animation
- Tools Illustrator, After Effects
Challenge
KIMFILMS wanted a more premium look. The owner felt the studio’s previous style no longer matched the feel of its films.
Solution
Following the client’s direction, I refreshed the identity: a primary lockup with the KF monogram and the founding year, secondary lockups, a wordmark and a monogram, plus the typography and color palette.
I then animated the logo in After Effects and exported it with an alpha channel. The intro works as a plug-and-play template: the studio drops it into each film without rebuilding anything.
Result
The logo now runs on kimfilms.com, on the studio’s Instagram and in its films. The owner also referred me for the rebrand of KOKHANA, his wife’s studio.
The new branding and animations elevated our live website, creating an immersive experience that directly increased user engagement and boosted visitor traffic.
Alexandr Kim, Owner & Executive Producer, KIMFILMS
